Updates over Media, Marketing en Publishing
Let’s cut straight to the chase – marketing automation is asocial and goes against everything that social media stands for. There! I’ve said it. What a relief to get that off my chest. In my eyes the beauty of social media when it first came around was that it got you to actually engage with […]
Lees meerI came across this great article on Search Engine Land a few weeks ago that explains why search rankings and SEO ranking reports no longer matter—something I have thought for a very long time. It’s nice to hear other SEO professionals agree that search rankings are too inconsistent and inconclusive to be used as a […]
Lees meerFacebook is notorious for making changes to their layout without as much as a heads up for users. The major switch from the infamous “Wall,” to “Timeline.” is no exception. Whether you love it or hate it for your personal page, Facebook has now opened up a the Timeline layout for brands as of yesterday, […]
Lees meerIn recent days, the Internet talking heads have been ganging up on Google+ over some new data published by research firm comScore. Their research found that visitors using personal computers spent an average of about three minutes a month on Google+ between September and January, versus six to seven hours on Facebook each month over the […]
Lees meerIn order to mine social media marketing gold, you really need to roll up your sleeves, put on a pair of sturdy work boots, get into that little elevator, and descend that deep shaft into the gold mine yourself, pick in hand, and get to work. Message boards and forums are full of marketing gold, […]
Lees meerShowcase Your Favorite Apps! Facebook’s new Timeline layout for Brand pages brings a change to where our custom tabs display on the page. However, beyond changing their location, this has gifted us with the ability to change their graphic to suit out needs… something that was not possible before! Visit your Page (in Timeline format, […]
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News.me, the news service developed in The New York Times’ R&D labs and incubated at betaworks, is launching its iPhone app today.
A bit unusually, the part of the app that you’ll use first may actually be the least interesting. In some ways, the new app is just a redesign of what News.me was already offering through its iPad and email products — a list of news stories, pulled from your Facebook and Twitter streams, then curated based on signals from Twitter and bit.ly, and presented with the context of the initial tweet or Facebook comment.
Lees meerWhat is your “magic number” of success? How many orders shipped, new clients signed or dollars earned would it take you make you jump for joy in your office? Success, even when applied to our businesses, is a very personal definition. For instance, having a sufficient (and steady) workload to justify hiring a new employee […]
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At the 2010 TechCrunch Disrupt San Francisco, Benchmark Capital Partner Matt Cohler took to the stage to talk about the state of the venture capital industry. In so doing, Cohler said that he thought too many investors were becoming focused on risk mitigation, which can often deter investors from going after companies that may be building something really big, trying to change the world — but will be slower to monetize and offer the requisite immediate ROI.
He then mentioned that he had recently led an investment in a company called ResearchGate, because when he asked the company’s founder, Ijad Madisch, what would constitute success in his mind, Madish replied, simply, “winning the Nobel Prize.”
Lees meerThe new Timeline for Facebook Business Pages was introduced yesterday, and businesses had the option of opting in right away, or waiting until March 30th when the conversion will be made for you. As a side note, I always advocate opting in when you can, rather than waiting until the last minute. The last minute […]
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