Updates over Media, Marketing en Publishing
More and more organizations are integrating Social Media in their marketing strategy. But how do you determine the impact of Social Media? When is your strategy successful and how do you measure this? In this blog post I will describe how you can measure your Social Media efforts based on four KPI’s. Measuring Sentiment Social […]
Lees meerYou open the fridge, and stare at the empty shelves, wondering what the heck you are going to eat for dinner. Wouldn’t it have been easier if you’d planned out your meals for the week, slapped some ingredients into a Crock-Pot, and knew that dinner would be ready at the end of each day? Now, […]
Lees meerUitgevers van kranten, tijdschriften en spellen krijgen een nieuw model om geld te verdienen op Androidtelefoons en -tablets: abonnementen.
Lees meerWith tech stocks, the cliff comes hard and fast. The Street will hold a consensus view and track the metrics. If contrary indicators arise, the Street ignores them for awhile, and then once they hit critical mass, the Street reverses. That’s wh…
Lees meerThis week I watched this Q & A with a small panel of business experts on MSNBC. One of the questions was: “Everywhere I turn, I hear and read that you need to use social media to reach the maximum potential of your business. I have signed up with Facebook, Twitter, LinkedIn, and Google, but […]
Lees meerViral Friday is de wekelijkse rubriek op Marketingfacts in samenwerking met SocialMedia8, waarin de beste virals van de afgelopen week worden belicht. Met deze week campagnes van Nike Football, Pepsi Max & The Leap. Heb je een tip? Stuur ‘m op! Lee…
Lees meerUPC heeft kabelbedrijf Regiokabel uit Huissen overgenomen, een verzorgingsgebied van zo’n 8000 huishoudens. Dat houdt in dat UPC vanaf begin juli alle kabeldiensten (analoge/digitale televisie, internet) in Huissen zal leveren. Eind juli zullen…
Lees meerLate yesterday, Facebook launched “Facebook Camera”, an iOS mobile app for pictures. Facebook users can take, enhance with filters, upload, view and comment on friend’s pictures. Sound familiar? It should after Facebook’s $1B ac…
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It has been a week since the Facebook IPO, with a whole lot of drama in the aftermath about the glitch with Nasdaq (and the legal implications), and questions about how much traders have lost as a result, while the share price has fallen: from a start of $38 it is now $32.79 in pre-market trading. But in a speech earlier this week to the 2012 graduating class of Harvard Business School, Facebook’s COO Sheryl Sandberg steered very clear of these topics.
Instead, as you can see in the video we have embedded below, we got a pretty good (and in my opinion pretty inspiring) speech: quite a few Facebook references but not directly about the business itself, and a lot of talk about remaining honest, and the role of women at the highest level of business.
Lees meerMicrosoft trekt zich waarschijnlijk terug uit MSNBC, de al jaren bestaande joint venture met de Amerikaanse omroep NBC. De onderhandelingen zijn al enige tijd gaande en zouden deze zomer kunnen worden afgerond.
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