Updates over Media, Marketing en Publishing
Have you ever wanted to know how to get your posts seen by more of your Facebook fans or Facebook friends? What makes it into the News Feed of each individual Facebook user is determined by an algorithm calledEdgeRank. You may think this kind of thing is just for the tech-savvy or the social media “experts”. You’re […]
Lees meerSo I’ve noticed lately a lot of people with extremely huge numbers on Twitter. By huge numbers, we’re talking about tens of thousands. If we were in a grocery store, and these people were in the produce aisle, they would not be organic. Ok, maybe that metaphor isn’t really going to work. What I mean […]
Lees meerFacebook Falling? Preparing Your Business for the New Social Media Frontier People love to root for the underdog. Remember when MySpace still ruled the land, and Facebook was the small competitor gaining ground with college kids? You couldn’t get a Facebook account without a university or school email address, so people went out of their […]
Lees meerTechValidate recently conducted a survey of ion customers. In this survey they asked the motivating factors for choosing LiveBall, ion’s landing page solution. But they also covered how they were using landing pages, what was preventing them from being effective with a landing page optimization strategy, and what performance increase they’ve seen since deploying a […]
Lees meerPeople use social media in a lot of different ways, and what works the best is when social media is actually social. Visualize a big networking event. Aside from that one guy your cousin knows who always shows up and gets ripped, many are approachable. So there you are, with your fancy glass of wine […]
Lees meerUntil recently, I didn’t really understand why a company like Microsoft would pay more than $1 billion for an application that essentially mimics Facebook in the work environment. After all, isn’t social media one of the biggest work detractors? That changed when I actually went through several demos and talked to users of products such as […]
Lees meerWhile I’m thrilled that more and more people in the Barrie business community are recognizing me as a business blogging authority, there is a downside. Sometimes, people cringe when they see me, because seeing me reminds them that their blog has turned into a ghost town. Please be easy on yourself! We all miss a […]
Lees meerBlogs are one of the most effective ways to let people know what your brand is really about. Besides letting people get to know who you are, a blog also helps your company be found online and define your business as thought leader in your industry. Are you ready to take your business to the […]
Lees meerThe practice of using social media for SEO (Search Engine Optimization) is becoming increasingly important. In order to have your message resonate on social media (Facebook, Twitter, blogs, etc.) and, in turn, impact your business as it pertains to search engine ranking and online visibility (and eventually in terms of profit), there are a number […]
Lees meerI see myself as a sort of Personal Trainer. If you ask people what constitutes a successful exercise regimen, they will most likely say determination, commitment, willpower and perseverance. These are the same characteristics of an effective social media campaign. If you work out once per week, you are not going to get the results […]
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