Email Acquisition Exchange with ividence

Email continues to be a dominating force in the online marketing industry. While technology has infused itself into virtually every other aspect of online marketing, email seems to be the one that has barely moved in two decades. Recent advances in affordable marketing automation are exciting, but acquisition, permission and SPAM still lead the challenges of the industry. Building great content and a relevant email is the easy part… the most difficult part is still acquisition. Building a great marketing … Continue reading

Econsultancy Training

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