How to Drive More Views of Your Videos

We’ve run tests with clients that have shown that if you have more YouTube views… that people are more apt to watch the video. In other words, if I see a video with 23 views… I may not even click play. But if I see a video with 2,342 views – I’ll probably click play. If I see 23,420 views… I’ll always click play. For marketers, that’s a tough spot to be in. If you really want your video to … Continue reading

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Video: YouTube Video Revolution 2.0

I don’t know about you, but I’m starting to see a lot more advertisements on YouTube. As video becomes more affordable and impactful, it seems that every marketing strategy needs to incorporate it. Video is very unique in that it reaches virtually everyone. Not everyone reads, but everyone watches. And with YouTube installed on virtually every connected platform, there’s no way you’re not watching YouTube videos. For marketers, the impact of ads on relevant videos is continuing to rise… so … Continue reading

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Who Are the Fakers on Twitter? [Infographic]

Social Selling University has released a new Infographic about fake Twitter followers. The appearance of social media is sometimes deceiving. This is becoming big news for sites like Facebook and Twitter. This infographic goes through the first fake account on Twitter to how companies, celebrities and Presidential candidates are under the microscope. Here are some amazing […]

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Who Are the Fakers on Twitter? [Infographic]

Social Selling University has released a new Infographic about fake Twitter followers. The appearance of social media is sometimes deceiving. This is becoming big news for sites like Facebook and Twitter. This infographic goes through the first fake account on Twitter to how companies, celebrities and Presidential candidates are under the microscope. Here are some amazing […]

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YouTube Tuesday: Awesome $600 Invisible Bike Helmet; Lytro Camera Love Story (That Might Be Creepy); Sharpie

Welcome to YouTube Tuesday. Here are three product videos along with mini marketing communications critiques. See an archive of YouTube Tuesdays at Rassak.com 1. Awesome $600 Invisible Bike Helmet What’s to say? This product is super damn cool. And so is the video for it. It’s a three-minute documentary about the two women who run […]

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