YouTube Files Appeal Against Regulator In Russia Over Content Blocked By New Firewall

YouTube russia screen shotGoogle this week fired off one of the first high profile tests of Russia’s controversial new firewall — erected November 1, 2012 to block child porn, drugs and suicide content; but seen by critics as a route for the government to block whatever else it chooses. Google’s YouTube operation in Russia has filed an appeal against the Russian regulator for blocking YouTube content. The appeal, filed on February 11 by YouTube LLC, concerns the blacklisting of a video that showed how to apply Halloween makeup: because it shows how to make a wound, Roscomnadzor (Russia’s consumer watchdog) also deemed that it encouraged suicide and suicidal tendencies. The video is embedded below.

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YouTube’s Biggest Overhaul Of Its Data API Yet Adds Universal Search, Efficiency, And Lets 3rd Party Tools Post To Subscribers

Screen shot 2012-12-14 at 5.44.48 PMYouTube first launched its Data API back in 2007, and it has since become the video giant’s most popular API in terms of request volume. Today, YouTube announced that it has officially opened version 3.0 of its API to all developers.

The new APIs bring a number of important changes to bear on its current feature set, including client library support, improved tooling, reference documentation and integration with Google’s API infrastructure. It’s also now officially using JSON instead of XML encoding for, as YouTube says, “greater efficiency” and now only returns what you ask for.

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Luxury Brands on Social Media and Why Celebrity Endorsements Don’t Work [Infographic]

Do we like luxury brands because we buy the products they make or because it defines our personal brand? Regardless of the answer, luxury brands are taking to social media like fish to water, with fans desperate to find out what’s going to be in the latest collection. Infact, when we analyzed the content strategies […]

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Best Time To Tweet and Post…Or Is It?

“Making small changes to social media content and timing has been shown to make big differences in how effective posts are in engaging and converting customers.” Frank Dale, Compendium president and CEO If a major news station announced the potential for a toilet paper shortage, would this create a shortage? This was my thought as I read […]

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Enterprise Social Media Management from Syncapse

In an enterprise corporation engaged in social media, there’s a ton of activity. From support and sales conversations to marketing and promotions, conversations need to be properly routed, quickly responded to, and assured that they are handled properly. Almost every week we hear of another major corporation that accidentally publishes an embarrassing tweet because they lacked any command and control on routing and approving messaging. Enterprise social media platforms offer the opportunity to centralize, simplify and route the conversations efficiently … Continue reading

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Enterprise Social Media Management from Syncapse

In an enterprise corporation engaged in social media, there’s a ton of activity. From support and sales conversations to marketing and promotions, conversations need to be properly routed, quickly responded to, and assured that they are handled properly. Almost every week we hear of another major corporation that accidentally publishes an embarrassing tweet because they lacked any command and control on routing and approving messaging. Enterprise social media platforms offer the opportunity to centralize, simplify and route the conversations efficiently …

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How to Drive More Views of Your Videos

We’ve run tests with clients that have shown that if you have more YouTube views… that people are more apt to watch the video. In other words, if I see a video with 23 views… I may not even click play. But if I see a video with 2,342 views – I’ll probably click play. If I see 23,420 views… I’ll always click play. For marketers, that’s a tough spot to be in. If you really want your video to … Continue reading

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