Four Brands Taking the Plunge Into Video Sharing

The complexity of social media continues to be somewhat of a thorn in the sides of a number of brands. In a blink of an eye, back when Twitter was gaining more and more traction and Facebook had already asserted itself as a social-media juggernaut, Instagram exploded in popularity and relevance — as did Pinterest, […]

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With Help From Facebook Timeline, Viddy Becomes Top Free iPhone App

Screen shot 2012-04-18 at 5.56.43 PMWith the skyrocketing popularity and billion-dollar sale of Instagram, there’s an ongoing race to apply Instagram’s wildly successful photo sharing model to mobile video. There are a number of startups vying to claim the “Instagram for Video” title, with Socialcam, Viddy, Klip, Mobli, and even the infamous Color all in the running. Yet, today brings evidence that Viddy may now be the one to beat, as the social video sharing app became the top free iPhone app on the App Store — with much of that growth emanating from its new Facebook Timeline app.

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From T-Pain To $6 Million In New Funding: Viddy Attempts To Become The “Instagram Of Video”

Screen shot 2012-02-07 at 6.02.12 PMPeople really like Instagram. Founder Kevin Systrom recently appeared in a Best Buy Super Bowl ad paying tribute to mobile innovators, a testament to how far its come with a team of six. (Over 15 million users-far.) While Instagram is awesome (just ask Alexia) and offers a great tool for simple, hipster-elegant photo sharing, the startup hasn’t extended its reach to include mobile video. Yet.

After watching this formula bring Instagram more than a little attention, a number of startups have entered the mobile video sharing space, all clambering to become known as the real “Instagram of video.”

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