Path: We’ve Deleted All Address Book Data

pathIt looks like Path has heeded the words of investor Michael Arrington.

Yesterday, the startup faced a major privacy backlash when it was revealed that the social app was uploading user’s address book data without actually telling the user. Co-founder and CEO Dave Morin was apologetic, and there was a lot of argument about how big a deal this was (especially since the practice was in-line with Apple’s policies), but Arrington had a simpler suggestion: “Just nuke all the data.”

Lees meer

RockYou Cofounder Lance Tokuda Keeps It Old School With New Classmates Competitor SchoolFeed

large-flat-logoLance Tokuda was one of the masterminds behind viral apps on Facebook back at the end of last decade. He cofounded and led RockYou as its chief executive through the evolution of the Facebook platform, all the while inundating users with hugs, horoscopes, birthday cards and other lightweight social app communications (which some may refer to as “spam”).

RockYou ended up finding its business in social advertising and social gaming, and in late 2010 Tokuda stepped down from his CEO role. Now he’s back with a new company on Facebook today, called schoolFeed, that’s trying to connect older users with long-lost high school classmates.

Lees meer

TastemakerX, The App For Hipsters Who Totally Heard That Band First, Raises $1.8M

iphone-tastemakerx-medTastemakerX, an about-to-launch startup that will help music fans get credit for discovering the next big thing, has raised $1.2 million in Series A funding.

The company plans to launch its mobile app in early March, at South by Southwest — which seems perfect, given the event’s strong representation from both the music and tech worlds. Co-founder and CEO Marc Ruxin describes TastemakerX as “fantasy sports for music lovers,” a service where users can share their favorite music with their friends and where gaming elements encourage people to discover new musicians first.

Lees meer

From T-Pain To $6 Million In New Funding: Viddy Attempts To Become The “Instagram Of Video”

Screen shot 2012-02-07 at 6.02.12 PMPeople really like Instagram. Founder Kevin Systrom recently appeared in a Best Buy Super Bowl ad paying tribute to mobile innovators, a testament to how far its come with a team of six. (Over 15 million users-far.) While Instagram is awesome (just ask Alexia) and offers a great tool for simple, hipster-elegant photo sharing, the startup hasn’t extended its reach to include mobile video. Yet.

After watching this formula bring Instagram more than a little attention, a number of startups have entered the mobile video sharing space, all clambering to become known as the real “Instagram of video.”

Lees meer

Pinterest Hits 10 Million U.S. Monthly Uniques Faster Than Any Standalone Site Ever -comScore

Pinterest Blow Dryer Done 5It’s beautiful, it’s addictive, and now Pinterest is having its glorious hockey stick moment. TechCrunch has attained exclusive data from comScore showing Pinterest just hit 11.7 million unique monthly U.S. visitors, crossing the 10 million mark faster than any other standalone site in history.

In fact, users are spending so much time sharing their favorite images that now only Facebook and Tumblr have more social media time on site than Pinterest. Who’s propelling its rise? 18-34 year old upper income women from the American heartland. Maybe we should call it blow-dryer growth.

Lees meer

Facebook Reveals: Seventh Grade Boys Have Feelings, Too! (Video)

Screen shot 2012-02-07 at 3.35.40 PMDo you remember the seventh grade? The first time your new girlfriend hated on your best friend? What about your first kiss?

I don’t remember any of that, but the memories came flying back to me after I saw this video. If I had to sum it up in one word I’d call it amazing, mostly because it combines three of my favorite things: confrontations settled over social networks, dramatic reenactments, and tweens’ tendency to talk about matters of the heart as though they understand them.

Oh, I should probably tell you what you’re about to look at. This is a dramatization of a real conversation had by seventh graders on Facebook.

Lees meer

With Speeksy, Facebook Users Can Meet New People (Just Don’t Call It “Online Dating!”)

speeksy-logoHow do you meet new people in today’s digital age, without over-exposing yourself the creeps, trolls and spammers? The answer, perhaps, is build a social service on top of Facebook, leveraging your network, your friends of friends and shared interests to form connections with people you don’t know. That’s what the new startup Speeksy is doing. The service is virtualizing the experience of going out to a bar or nightclub by offering an online venue where users can interact, message each other and video chat, while bonding over their shared music playlists.

Lees meer

SocialFlow Opens The Floodgates

SocialflowBrands love marketing across social media, but it is a little like TV advertising in that it is hard to measure how effective it is. Sure, you can count retweets, likes, and Klout scores, but how does that translate into real engagement with a brand or actual spending? SocialFlow is trying to answer these questions, and in the process is growing like crazy.

“I don’t know who put the call out to put money into social media, but it is out there,” says CEO Frank Speiser. A year ago, Socialflow had two employees. Today, it has 34. “We have 5,500 leads active and qualified,” says Speiser. “I just need people to work the phones.”

Lees meer

Those Millions On Facebook? They Actually Visit, And It’s Not A Huge Deal Anyway.

146117main_count_the_starsTraffic numbers provided by companies should always be questioned — I mean, of course each company is going to try to present the data in a way that makes them look as good as possible. Which is what New York Times finance writer Andrew Ross Sorkin has understandably done, going to town on Facebook for how it counts its active users, in an article out tonight called “Those Millions On Facebook? Some May Not Actually Visit.”

Lees meer

Brands Scored 2X Facebook Likes By Posting About Super Bowl

Facebook Super BowlWant to win some extra visibility for your brand on Facebook? Post about current events. Brands grabbed 99.7% higher engagement on their Page posts by talking about the Super Bowl yesterday, and 60% higher engagement over the past 6 weeks compared to the average post.

The data from a Buddy Media study of 1,400 of the world’s largest brands indicates they should make sure to post about holidays, sporting events, breaking news, and other trending topics. Here’s how this strategy works:

Lees meer