Updates over Media, Marketing en Publishing
Mr. Danny Brown, a renowned sheep expert (according to Klout) visits me on the set of Talk is Sheep and discusses two different fur types sheep have in Scotland, best ways to avoid rash in the undercarriage area and more importantly, avoid domestic disturbances with the female partner. He also issues a threat to Shepard […]
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In 2011, social media had its share of growing pains. Large brands and corporations took to social media in force to try to find footing in this expanding medium. Some brands found success, while others found peril and new PR nightmares. One person who has helped brands navigate the proverbial social media minefield is Amy Jo Martin. She is the founder of Digital Royalty, a social media firm that has set itself apart by helping A-listers find their social media voice.
No one in my industry is going to like what I’m about to share. I’m not a fan of “buying followers” or trading follows in social media. But if you want quantity and you don’t give a damn about quality, then consider this your guide. In the interest of transparency, I’ll tell you straight up […]
Lees meerSocial media presents the mirage of revenue potential to companies As companies salivate over the new found data to be scraped from social media, they do it with great fear – the fear that comes from seeing social apparitions. Social ghosts are the shimmering images of potential customers. Companies feel comfortable dealing with real customers […]
Lees meerSo you want to check your personal brand and see how much information someone really knows about social media? This test will tell you the following: How connected you are on Google+? Does your profile picture come up not only with your Google + Profile but also as an owner of a content site (blog, […]
Lees meerKeith and I sit down to chat about game mechanics and specifically, how they apply to blogging. Keith has many years of experience in applying game mechanics to online properties and is the CEO of Big Door, a Seattle-based startup dedicated to making the online world more rewarding by providing gamification technology to non-gaming websites. […]
Lees meerThey may use different logos, color scheme, and have a different feature set, but all of that is superficial. Google Plus, Facebook, Twitter and Triberr are fundamentally different in the level of trust needed to connect with another person via these social systems. In this video, I talk about the underlying trust dynamics of these […]
Lees meerThey never deliver awesome content from bloggers I’ve never heard of. All I see are new posts from bloggers I know. Bloggers I’ve been reading for months, sometimes years. Don’t get me wrong… These bloggers are great, if little stale. I wish, I wish…you know what would be really cool? I wish there was a […]
Lees meerWhen President Obama became president, it was widely reported that he used social media and technology to help gain the momentum and the votes he needed. Today, if we look at the republican candidates and their use of social media, we see that each has a lopsided social media strategy at best. In other words, […]
Lees meerSweltering heat of the August sun was beating down on us like it knew it would have only few hours before we retreat into our caves not to be seen for weeks. But I was a geek amongst geeks, and sun or no sun, I was ecstatic that tonight I will finally get what I […]
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