Categorie: seo

For many small or local businesses, geographic boundaries play a factor on the customers they can serve. So, to ensure your business is reaching the right audience on the web within your target city, county or state it’s important to have a solid strategy in place for local search engine optimization (SEO). There’s obviously the […]

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a new weekly series presented by a member of the Kuno Creative inbound marketing team. The series is designed to instruct viewers on the best ways to think about and deploy inbound marketing tactics in order to maximize marketing resources. Each week […]

Just like any other marketing campaign, you can’t build a successful SEO campaign if you don’t do your research. Since SEO is so long term, starting an SEO campaign without any defined goals or objectives and an understanding of your online audience and competition means you could spend months spinning your wheels, pouring time and […]

Brand new websites that are just beginning their SEO campaigns should undoubtedly begin with onsite SEO, the first step of which is keyword research. The keywords you choose (based on the content of your site) will ultimately help determine what search phrases your site rank for and what kind of searcher will find your site. […]

Great content is really the lynchpin of a great SEO campaign. Site owners have to be honest with themselves about their writing skills–if you don’t have the time or the skill to create get content (both on and offsite), then you should definitely look into outsourcing your content writing. Content is what drives your visitors […]

If like me you entered the SEO world through the lure of internet marketing you possibly came across many “gurus” who offer their services to reveal their secret knowledge of all things SEO, for a princely sum of course. To save yourself the $500 (I’ve never seen a course sold in English pounds yet), I […]

Although no one can ever be sure about what algorithms Google is using to determine search rankings, one thing is for sure – user behavior is increasingly becoming a factor. How internet surfers act while on your site or when searching for similar sites may well affect where Google places your site on the rankings. […]

SEO is a blend of art and science. The “art” side relies on knowledge, intuition and creativity. The “science” side can be made more effective and more efficient by using tools like the ones highlighted here—enabling SEO practitioners to focus more on the art part. Need to analyze the optimization status of an existing website? […]

SEO is a blend of art and science. The “art” side relies on knowledge, intuition and creativity. The “science” side can be made more effective and more efficient by using tools like the ones highlighted here—enabling SEO practitioners to focus more on the art part. Need to analyze the optimization status of an existing website? […]