Het socialmedia-landschap 2020 in beeld [infographic]

Wereldwijd zijn er 3,8 miljard gebruikers op social media, dat is bijna de helft van de wereldbevolking. En dit aantal groeit alleen maar. Dagelijks stijgt het aantal gebruikers, berichten die geplaatst worden en de gebruiksduur. Maar welke platformen zijn favoriet? En welke zijn de kleine spelers? Het socialmedia-universum in beeld gebracht Visual Capitalist wilde op […]

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Marketing van games: hoe traditioneel adverteren plaatsmaakt voor influencermarketing

Gaming is al groot, maar gaat de komende jaren een nog grotere vlucht nemen, voorspellen experts. Maar hoe creëer je de marketingbuzz rond een nieuwe game? De marketeers achter onder meer Horizon Zero Dawn en FIFA nemen ons mee. ‘De jonge, maar grillige doelgroep is niet te verleiden met traditionele marketinguitingen’.   De gamesindustrie is […]

The post Marketing van games: hoe traditioneel adverteren plaatsmaakt voor influencermarketing appeared first on frank | Marketing trends en nieuws.

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6 manieren om meer bezoekers op je website te krijgen [infographic]

Een mooi design en professionele foto’s willen niet zeggen dat je website succesvol is. Je wil zoveel mogelijk bezoekers aantrekken, en dat gebeurt niet vanzelf. Geduld en veel inzet leveren veel op. Maar ook het inzetten van de juiste acties, zoals de…

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Welk social media-kanaal kies je? 12 platformen vergeleken [infographic]

Facebook, Twitter, Snapchat, Vine: er zijn verschillende social media waar je als ondernemer uit kunt kiezen. En de keuzelijst wordt steeds lastiger. Misschien zie je door de bomen het bos niet meer. Of vraag je je af of dat ene account wel voldoende is. Ik help je op weg met het maken van de juiste keuze! De keuze […]

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Reddit Starts Accepting Bitcoin for Reddit Gold Purchases Thanks To Partnership With Coinbase

Bitcoin Anonymous Cryptography anonymous-cryptotarian-anarchist-currencyBitcoin is the “underground” digital money system that’s fueling growth and disruption in the online payment space. Coinbase is a “bitcoin wallet and platform” that lets merchants and consumers make transactions easily using bitcoin. The company scored a huge partnership today, as social discovery and discussion site Reddit has just launched an integration that allows its users to pay for “Reddit Gold” using bitcoin with Coinbase’s system. By buying Reddit Gold, you can add features to your account like comment highlighting and shutting off ads. Additionally, Reddit will now start collecting credit card payments in the US and Canada thanks to Stripe, to go along with its PayPal and Google Wallet options. When it comes to why the move was made, Reddit’s Brian Simpson said “We’ve gotten some requests for additional payment methods so hopefully this brings us closer to reaching everyone who wants to buy gold.” I spoke with Brian Armstrong, Coinbase’s CEO, and this is what he shared about the launch: We’re pairing with Reddit to allow them to start accepting bitcoin payments for Reddit Gold. This is a large step forward for Bitcoin and for Coinbase, as Reddit is a top 100 site in the U.S. and top 200 site internationally. Reddit CEO Yishan Wong stopped by our offices about a month back because he wanted to learn more about how bitcoin worked and how they could start accepting it as a payment method. We had a number of other merchants start using our merchant tools recently, including 4Chan (they have a “pass” which is similar to Reddit Gold), web hosting companies, productivity app, and plenty of sites accepting donations. So this gave him the confidence that we were ready to handle traffic for a site the size of Reddit. While Reddit isn’t exactly a “mainstream” site yet, it is definitely the most widely used site to start accepting bitcoin that I can think of. The company sees this as just the tip of the iceberg, as people start using bitcoin on Reddit, they’ll want to take their wallets to other merchants. That build of demand will hopefully break bitcoin into the mainstream. The plusses to bitcoin are many, allowing secure global digital transactions that don’t transmit any personal information whatsoever, as I discovered while covering another player in the space, BitPay. The transaction fees for bitcoin purchases are also extremely low compared to other services, so it

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The Weekly Good: A Star Is (Re)Born, The Lester Chambers Story

weekly-good41Your song hits the Billboard Hot 100 Charts at number 11, you and your brothers have played with the likes of The Beatles and Jimi Hendrix, things are great, you’re on fire. You’ve got it made, right? Wrong. Lester Chambers is living proof that just because you become “popular”, it doesn’t mean that you will be rewarded properly for it.

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Imgur, Now With 1.2B Daily Image Views, Adds New Gallery, Sorting, Reputation Tracking To Its Buzzy Image-Sharing Service

imgurlogoToday, the popular image-sharing platform Imgur is announcing a significant change to its user experience in hopes of increasing the viral potential of its images. In what founder and CEO Alan Schaaf calls “the biggest update” made since launching the site in February 2009, Imgur’s users can now upload their photos directly to the community on Imgur.com via a new icon which will appear in the navigation bar on every page. The full release is scheduled for Monday.

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AMAs, A2As, And The Growth Of Tech-Enabled Political Discourse

ObamaAMAActionEditor’s note: Jon Bischke is a founder of Entelo and is an advisor to several startups. In the interest of full disclosure, the author is a National Co-Chair for Technology for Obama (T4O). You can follow Jon on Twitter here

It’s election season again and 2012 is likely to be remembered for many things, one of which is the amount of money spent on political advertising. Indeed, this year’s Presidential Campaign is likely to be the most expensive in history. But amidst the talk of Super PACs and $50,000-a-plate dinners attended by amateur videographers, an interesting and inspiring shift is taking place: The increasing ability of the average citizen to connect directly with candidates through technology.

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New Digg Vs. Reddit Vs. BuzzFeed: Your Mind On Viral Content

funny-pictures-monorail-cat1For three straight days in early August, unintentionally gay porn innuendos of Olympic men’s swimming rained king of traffic on Buzzfeed, the breakout curated newsite of viral content.
Buzzfeeds closest competitors, Reddit and the newly relaunched Digg, each featured dramatically different stories, from the Syrian rebellion to video game history (and, of course, plenty of cats). For 4 days earlier this month, we tracked what netizens would have learned if they visited nothing but the most popular stories of the three websites claiming to be the ultimate source of buzz-worthy Internet content (by taking screenshots of each website simultaneously throughout the week). We fourd a few interesting differences of note:

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TIL Reddit Just Earned A Guinness World Record For RedditGifts

someguy-1345054283Reddit AKA the front page of the internet for cat gifs and atheist rage comics just earned a Guinness World Record for largest online Secret Santa game. Over the last three years, RedditGifts facilitated anonymous gift exchanges between 30,025 participants (including Stephen Colbert) in 115 countries. Only the Reddit team gets the award and they’re not sharing it with all the users although I’m sure if asked, one of the team members would do a IAMA about how their life changed thanks to a piece of paper.

Just like how RedditGifts was started, it was a random Reddit user named someguyfromcanada (pictured) who got the ball rolling with the stat nerds at Guinness.

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