The Psychology of Social Media

The Psychology of Social Networking is an awesome infographic brought to us by the team at psychologydegree.net. Included is your typical stats about social media use and its proliferation into our lives. But the really interesting information can be found in the bottom half of the image, where the team gets to the heart of why we really use social networks. And guess what they found? Turns out for most of us, that our emotional attraction is tied much more … Continue reading


Econsultancy Training

Lees meer

The Billion Dollar Mind Trick

2961565820_3d59b7bdfbYin asked not to be identified by her real name. A young addict in her mid-twenties, she lives in Palo Alto and, despite her addiction, attends Stanford University. She has all the composure and polish you’d expect of a student at a prestigious school, yet she succombs to her habit throughout the day. She can’t help it; she’s compulsively hooked.

Yin is an Instagram addict. The photo sharing social network, recently purchased by Facebook for $1 billion, captured the minds of Yin and 40 million others like her. The acquisition demonstrates the increasing importance — and immense value created by — habit-forming technologies

Lees meer

Social Train Wrecks And Why We Feel Compelled to Watch

Okay, I have to admit it. I like to watch. Yes, it’ll probably come as a great surprise to many of you that a therapist watches others. Well, NEWSFLASH… Apparently being a watcher of others doesn’t require you be a therapist. It only requires that you be human. The experience of watching is one of […]

Lees meer

How Pinterest Profits from Neural Mirroring

Between November and December, 2011, Pinterest’s unique visitor count increased from 4,855,000 to 7,516,000. In January it jumped to 11,716,000. The social sharing site has crossed the 10 million mark faster than any standalone site in history.¹ Pinterest now generates more referrals to retail sites than Google Plus, Reddit and YouTube combined. I think I […]

Lees meer