Categorie: product development

Design thinking: de oplossing voor jouw complexe probleem [5 fasen]

Alle artikelen, customer experience, design thinking, Iterative Product Development, product development, Software development, User Experience

Een nieuwe manier van denken zorgt voor nieuwe inzichten. Zet jouw organisatie design thinking al actief in om complexe problemen op te lossen? In dit artikel deel ik wat design thinking je organisatie biedt en wat de voordelen zijn. Je leest ook over …

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Denk als een startup: in 5 stappen naar Lean experiments

Agile ondernemen, Alle artikelen, innovatie, Lean Startup, product development, Slimmer Werken, tech, testen

Steeds meer grote organisaties tuigen een innovatielab, accelerator-programma of externe startup hub op. Het lijkt een reactie op de veranderende markt waar gevestigde spelers links en rechts ingehaald worden door disruptors uit de makerswereld en startup-cultuur. Is dit eigenlijk wel de way to go? Vaak heb je helemaal geen apart innovatie-lab nodig. Met Lean experiments […]

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Quirky Lands $68M From Andreessen, Kleiner To Build An Online Community For Inventors

Andreessen Horowitz, Fundings & Exits, product development, quirky, social, social network, Startups, TC

Screen shot 2012-09-06 at 4.43.04 PMMuch like it is for entrepreneurs, being an inventor isn’t easy. From the moment that magic light bulb appears, product developers have to navigate a bumpy road of financing, engineering, legalities, patents and more. As a result, many great ideas never see the light of day. Quirky is on a mission to help the Idea Men and Women of the world bring their ideas to life. In fact, the startup aims to bring two consumer products to market each week, along with building an online community and a communication network around inventors.

Back in August, the three-year-old product development network raised $16 million in Series B and today is adding more coin to its coffers with a sizable $68 million series C round, led by Andreessen Horowitz. Kleiner Perkins is also a “significant participant” in the round and is joined by previous investors Norwest Venture Partners and RRE Ventures. The round brings Quirky’s total funding to $97 million.

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Brian Goffman of Optify on MTB Radio

Brian Goffman, entrepreneurship, fundraising, marketing, Marketing Automation, Marketing Technology Radio, online marketing, optify, product development, team building, venture capitalist

We are happy to announce that we will be having Brian Goffman, CEO of Optify, on the Marketing Tech Blog Radio Show this Friday, January 6, at 3 p.m. EST. On our show, we will be talking about the buyer’s journey, B2B content marketing, and Brian’s 2012 predictions regarding marketing automation and social CRM. Brian Goffman is CEO and co-founder at Optify. Brian brings more than a 15 years of experience as an Internet entrepreneur and venture capitalist to Optify. … Continue reading →


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