Restaurants and Social Media, No Reservations Required

Please excuse me for not titling this article “Restaurants and Social Media, a Recipe for Success.” I know the pun is the most beloved of all the writers’ crafts, but I simply couldn’t stomach the thought. Ahem. Banter aside, an active social media presence truly provides restaurants of all cuisines and calibers the tremendous opportunity […]

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5 Things To Do When Your Yelp Reputation Goes South

Contrary to the old adage, customers aren’t always right, but their opinions almost always count. Positive Yelp reviews can mean a marked uptick in revenues for almost any kind of company, while negative reviews can be disastrous for small businesses. Even if one person is undeniably in the right, in a public argument online, both […]

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The Pinterest Craze: Amplify Your Company’s Inbound Marketing

Your company has an engaging website with great content.  You blog and optimize for search, striving to maximize SEO…However, you still may not be getting found by your target audience to generate a great ROI from your inbound marketing.   Social networks are excellent top-of-funnel activities to expand your reach.  Pinterest is a much buzzed-about pin-board-style social network for photo […]

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Turbocharge Business Inbound Marketing with Google+

You have a great website with engaging content. You’re blogging regularly, doing SEO optimization… but you’re still not getting the traction with your audience you need to create a great ROI from your inbound marketing. Have you considered being more social?   Social media marketing is a great place to start.  Google jumped into social media in creating […]

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Turbocharge Business Inbound Marketing with Google+

You have a great website with engaging content. You’re blogging regularly, doing SEO optimization… but you’re still not getting the traction with your audience you need to create a great ROI from your inbound marketing. Have you considered being more social?   Social media marketing is a great place to start.  Google jumped into social media in creating […]

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Social Shift: How Your Brand Should Prepare for Timeline

Facebook is notorious for making changes to their layout without as much as a heads up for users. The major switch from the infamous “Wall,” to “Timeline.” is no exception. Whether you love it or hate it for your personal page, Facebook has now opened up a the Timeline layout for brands as of yesterday, […]

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How Pinterest Profits from Neural Mirroring

Between November and December, 2011, Pinterest’s unique visitor count increased from 4,855,000 to 7,516,000. In January it jumped to 11,716,000. The social sharing site has crossed the 10 million mark faster than any standalone site in history.¹ Pinterest now generates more referrals to retail sites than Google Plus, Reddit and YouTube combined. I think I […]

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