8 Things To Consider When Planning Your Company’s Social Media Strategy

Social media for business (or social business) boasts lucrative opportunity for those professionals who master the fine art of social engagement. Social business campaigns continue to gain momentum among new companies. As more businesses want to be part of the movement and see their own social return, many eagerly dive in before considering important risks […]

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5 Challenges in B2B Social Media and What to Do to Assert Influence

Social Media is about communicating with friends, followers, influencers, leads. It’s about connecting to new people. We all live within the framework of a socially driven atmosphere, whether or not we choose to take part. For business, social media is still fairly new. Many businesses are still figuring out how to get the most (or […]

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How You Can Get Leads on Linkedln

If you’re not yet active in social media platforms, you’re missing out on potential opportunities and business. From Twitter to Facebook and all points in between, social media is essential to getting your brand out there. With LinkedIn, a networking site for professionals, you can easily connect with like-minded people in your field. You can […]

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Social Media Strategy: Why Meeting In The ‘Real World’ Matters

I’m a huge advocate of social media and how it helps bridge new relationships and strengthen existing ones, but I think it’s bad practice to rely on it as a sole means of communicating with others. I’m a community manager today, but my background is in journalism. One of the first lessons I learned from […]

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Hachi Combines LinkedIn, Facebook, Twitter & Google Into One, Lets You Search All Your Connections At Once

hachi-logoOK, this is cool. A new networking utility called Hachi is taking some of the best functionality offered by LinkedIn (searching by name, company, title, etc. and seeing how you’re connected to other users), and is merging that with your social graphs from other services like Facebook, and soon Google contacts, Twitter and even your Outlook address book. That way, you can see who you know where – meaning, the actual path of connections between you and another person – even if you’re not connected on LinkedIn.

Um, totally bookmarking this.

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All The Location Apps You Have To Use At The SXSW Royal Rumble

location-brawl1It’s turning into a battle of apps at SXSW – the sheer number of location-based networking apps hoping to emerge from the conference as this year’s breakout hit is nearly overwhelming. What’s worse, the apps are often so similar in nature, it’s hard to discern the advantages of one over another.

Is the app for business networking or making new friends? Does it use check-in data from other networks like Facebook and Foursquare, or does it just connect you with friends? How does the app know who’s nearby? Does it kill your battery?

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