Categorie: Media

What’s Spotify’s Secret For Its Dec 6th Event? Discovery Via Twitter-Style Influencer Following

Media, social, spotify, TC

spotify_InfluencersIn the post-FM era of streaming music, anyone can be a DJ. Spotify wants to provide the audience. That’s why industry sources confirm Spotify will launch an enhanced influencer following system at simultaneous events in New York and London on December 6th. Spotify will start recommending you follow expert listeners, celebrities, and big name artists. It’ll even have a superstar musician on hand at the event.

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Myspace Lost $43M In 2012. Here’s Why Launching A Profit-Thin Music Service Could Nail The Coffin Shut

Media, MySpace, social, TC

Myspace Music Dead Done HeartUnless Specific Media hits a home run with the new streaming music service it’s raising $50 million to pivot Myspace into, its bargain basement buy of the social network for just $35 million in 2011 could be a disaster. Slides attained by Business Insider shows Myspace will lose $43 million in 2012 on revenue of just $15 million. Yet somehow it thinks the notoriously tough music biz will save it.

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Red Bull Lands On Flipboard To Give The Social Magazine Another Revenue Stream

advertising, apps, Flipboard, Media, mobile, social, social reading, TC

red bull stratos flipboardFlipboard has added one more content source to its social reading app, and in the process has opened up another revenue stream for the company as a marketing and advertising vehicle. The Red Bulletin, a magazine published by the marketing/content spinners at energy drink Red Bull, is now appearing as a new, standalone channel on Flipboard. The first issue will feature articles, videos and more from Red Bull’s most recent big turn in the public eye, the Red Bull Stratos record-breaking skydive from Felix Baumgartner.

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With Amazon Publishing Stonewalled By Retailers, Tim Ferriss Taps BitTorrent To Market His New Book

advertising, amazon, BitTorrent, books, Media, Publishing, social, TC, tim ferriss

TimFerrisFinalNecessity, they say, is the mother of invention, and a stalemate between Amazon and big retailers, including Barnes & Noble, over the sale of books from the online giant’s publishing imprint is giving a fillip to BitTorrent — once a hotbed of piracy, and now a straight-laced and legal content distribution network — as a platform for marketing books. Tim Ferriss, one of the author’s signed to the Amazon imprint, has inked a deal with BitTorrent to promote his latest work, The 4-Hour Chef, a publishing deal first announced in August 2011 for hardover, e-book and audio editions of the book.

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Hands On With Spotify For The Browser: Speed Sizzles, But Discovery Fizzles

Media, Reviews, social, spotify, TC

Spotify BrowserIt’s speedy, and for a streaming music service like Spotify making the jump from desktop software to the browser, that’s of the utmost importance. This is just an early beta of what will rollout next year, so I’ll forgive the missing features and say I was impressed with the feel. But discovery still has a long way to go to unlock the potential of near infinite music.

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Twitter Breathes More Life And Context Into Search, Discover And Apps With Media First, Headlines And More

discover, Media, photos, search, social, TC, tweets, Twitter, videos

4247757731_8f94338cdd_zAs Twitter tries to surface more content from its network, it continues to beef up tweets and its Discover section of the site. Today, the company announced a few new features to make sure that you know the context behind a story so that you can figure out why it’s being shown to you within another big feature, Search.

Context has been the missing piece to Twitter all along and the company is trying to change that.

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Meet Groupon’s New COO: Global Sales Head (And Former eBay Exec) Kal Raman

andrew mason, coo, daily deals, eBay, ecommerce, groupon, Kal Raman, Media, social, Startups, TC

Kal_Raman_Head_shotToday, Groupon has officially found its new chief operating officer. The daily deals leader announced this afternoon that it has promoted Senior VP of Global Sales and Operations, Kal Raman, to COO, where he will continue to oversee the company’s global sales and operations and report to CEO Andrew Mason.

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