Categorie: Marketing goals on Facebook

Facebook Newsfeed HyperTargeting: The Opportunity

B2B Marketing, Content Marketing, digital content, Digital Marketing, facebook, Facebook changes, Facebook tips, marketing, Marketing Best Practices, Marketing goals on Facebook, marketing strategies, Multichannel Marketing, online marketing, personal branding, Social Media, social media experts, social media marketing, social media tips, Strategy

What is Facebook Newsfeed HyperTargeting? Facebook Newsfeed HyperTargeting is a relatively new Facebook feature (officially referred to as “Page Post Targeting Enhanced”) that enables Pages to deliver more relevant messaging to their Facebook fans. In short, Facebook Newsfeed HyperTargeting increases the targeting accuracy of posts by increasing the types of posts segments a community manager […]

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Five Things More Important Than Page Engagement

Engagement, facebook, Facebook tips, Marketing goals on Facebook, ShortStack, social media platform, timeline

There’s a large misconception that engagement is the most significant aspect of a Facebook business page. This common message is so far-reaching that most online sources claim that high page engagement will result in increased brand awareness, stronger customer relationships and hopefully, perked profits. While engagement is imperative, it’s not everything. Every marketer and page […]

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Five Things More Important Than Page Engagement

Engagement, facebook, Facebook tips, Marketing goals on Facebook, ShortStack, social media platform, timeline

There’s a large misconception that engagement is the most significant aspect of a Facebook business page. This common message is so far-reaching that most online sources claim that high page engagement will result in increased brand awareness, stronger customer relationships and hopefully, perked profits. While engagement is imperative, it’s not everything. Every marketer and page […]

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Timing is Everything: Post When it Counts

Consumer Marketing, Content Marketing, facebook, Facebook tips, marketing, Marketing goals on Facebook, social marketing, Social Media, social media campaigns, social media tips, Strategy, Twitter, Twitter for business, Twitter Methods

Social media marketers now have data to guide them in choosing the best time to post content on Facebook and Twitter.  Argyle Social created a helpful infographic (see below) to help marketers maximize engagement by posting when their audiences are listening. Key Takeaways B2C audiences are generally more engaged on the weekend, particularly on Facebook […]

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