Updates over Media, Marketing en Publishing
Unless you’ve been living under a rock for the past several months, you’re undoubtedly familiar with Google+ and have hopefully opened an account on the newest social media platform. Even after trying out its interface, do you still find yourself asking what exactly it is or what you should be doing with it? Do you […]
Lees meerAs I’m sure you’ve already heard with the plethora of ‘for’ and ‘against’ opinions floating around, Google announced a significant update to its search algorithm last week called ‘Search, Plus Your World’. It integrates social media into its search results, making them more personal to you. So now, when Google performs a search, it will […]
Lees meer
Google generally gets in hot water when it is thought to be abusing its pole position in the search industry. But it’s no use denying that while some moves skirt the edges of abusing monopoly, others are more than welcome. During natural disasters, for instance, Google has provided helpful links and resources for people who want to donate or volunteer. And their logo doodles pay homage to personages and events many people would otherwise have overlooked.
Today must rank among the best applications of their choice placement: a link on the Google homepage and thousands of shares have produced a mind-blowing 4.5 million signatures on their anti-SOPA petition.
Lees meerOver the past few weeks I have dedicated time to understanding the nuances of how to use some of the Google Plus Features and I thought I would share my findings with you. Why do I think Google Plus is Important? Google’s latest changes to their search algorithm, Google Plus Your World (which I discussed […]
Lees meerCheck out your Google+ account today and you might see something new they just added: An easy-to-use meme-creating feature! If you don’t have it yet, don’t worry, your account will be meme-enabled in the next few days. I’m a big meme fan for some reason. They normally can always make me laugh… and if you’ve […]
Lees meerIn its next initiative to further personalize your search results, Google will begin incorporating Google+ into its network more than ever before. Starting in January, anyone signed in to Google will be able to search against both the broader web and their own Google+ social graph, according to mashable. With this update, Google+ circles, business […]
Lees meerYou don’t need to be told that your business should be engaged with the major social networks. The chances are you already have a presence on Facebook, Twitter, Linkedin and Google+. You might even be the Mayor of your workplace on Foursquare. But this does not mean you have a social media strategy. I meet […]
Lees meerGoogle+ cannot be ignored. When Google+ emerged last summer, people’s reactions were to be expected. The early adopters were all over it. But for most people who were already suffering from social media fatigue — their response was “oh no…not another site for me to maintain!” And many people simply opted out, not wanting to […]
Lees meerLast week I had the pleasure of joining other guests on This Week in Social Media with host, Robert Tercek. As always, it was a lively discussion ranging from the rise of Google+, to citizen and consumer activism, to the future of journalism. I hope yo…
Lees meer
If Twitter continued to sell its firehose to Google, fewer searches would occur on Twitter’s internal search engine where the microblog platform can serve its own ads. That’s why sources familiar with the negotiations tell me Twitter wouldn’t renew the data access deal at any price, or at least set a ludicrously high price to sink the deal. Cash and increased visibility on Google Search was more valuable to Twitter in 2009 when it was still trying to gain serious traction. But by July 2011 Twitter was more established and ready to try monetizing without Google. A firehose deal would have impeded this, so it’s understandable why Twitter walked away.
Vacatures