Fashion Aggregation FTW: Lyst Picks Up $5M, Now Lists DFJ Esprit As Backer

lyst screenshotThe fashion world has taken to the internet like fish to water — with thousands of brands and retailers complemented by the rise of fashion bloggers, social media and new technologies to make it easier than ever to buy online. But all that activity poses a problem for the consumer: navigating one’s way through all those virtual clothes rails to find just the thing you want. Lyst, a New York/London startup, is taking a big data approach to try to solve that issue, and today is announcing that it’s picked up $5 million in financing to help do it.

The Series A round is being led by new investor DFJ Esprit — a champion of European startups that was also an early backer of LOVEFILM, now part of Amazon. Accel Partners, Alex Zubillaga and Venrex also participated. The total raised to date by Lyst now stands at $6.5 million since its launch in April 2011.

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Social Media For The Fashion-Conscious: Chicisimo Chalks Up $800k In Angel Funding

chicisimo 'snapshot'Fashion — as the saying goes — never goes out of style, and that basic idea is bringing a rush of investment to online startups that want to hook into the colliding worlds of clothing and consumerism with an engaging social twist. One of the latest is Chicisimo — a social media site for fashionistas to post and vote on pictures of their latest looks, and then buy the look for themselves — which today is announcing that it’s picked up a seed round of $800,000 from a list of angel investors including VitaminaK, a backer of another e-commerce upstart, Alice.com.

The news comes as Spain-based Chicisimo exits a long stint in beta mode, which saw the site over the last two years expand to cover seven languages — Italian, German, French, Polish, Portuguese, Spanish and English. Chicisimo currently has 127,000 active users, with the average time spent on the site per user at 11 minutes.

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