Debunking the Top 3 Myths of Social Media Marketing

Social media marketing is booming, but that’s not necessarily a good thing for small businesses trying to break into the field and grow their market share. One of the pitfalls of social media’s newfound popularity is that the webosphere has become inundated with self-appointed experts, many of whom have very little understanding of business marketing in […]

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Debunking the Top 3 Myths of Social Media Marketing

Social media marketing is booming, but that’s not necessarily a good thing for small businesses trying to break into the field and grow their market share. One of the pitfalls of social media’s newfound popularity is that the webosphere has become inundated with self-appointed experts, many of whom have very little understanding of business marketing in […]

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Facebook Trick: How to Customize Tag Links in Status Updates! [NEW]

There is a new Facebook “Trick” that allows you to completely edit the text of an @TAG mentioning either a Facebook Page or an actual Facebook User.  The example below shows how I used this trick to create clickable links in my status update that would send you to my employees Facebook Profiles. Before you […]

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Facebook Trick: How to Customize Tag Links in Status Updates! [NEW]

There is a new Facebook “Trick” that allows you to completely edit the text of an @TAG mentioning either a Facebook Page or an actual Facebook User.  The example below shows how I used this trick to create clickable links in my status update that would send you to my employees Facebook Profiles. Before you […]

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Are Fortune 500 Companies Too Busy For Social Media?

According to a study conducted by the Center for Marketing Research at the University of Massachusetts Dartmouth nearly one-third of all Fortune 500 companies are not on the social media bandwagon – at least not the Twitter and Facebook bandwagon.  That’s just one of the many key findings from this statistically sound study of the 2011 Fortune 500 list – […]

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Facebook Tells Google To Go Get Their Shine Box

Nothing like some good old fashioned competition to bring out some good old fashioned condescension amongst adversaries. Wait ’til you read how Mark Zuckerberg described Google+. Before I get to that Zuckerberg said of Google and Google+, allow me to explain the “shine box” verbiage in my title. As anyone who knows me knows I […]

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Bringing Live Support to Facebook

Facebook is well known as a major marketing resource, but it is often overlooked as a customer service tool.  And although social media content writing is incredibly important, client satisfaction should take priority over marketing endeavors.  After all, your marketing is wasted if you can’t hold onto your customers! When it comes to customer satisfaction, […]

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