Facebook Newsfeed HyperTargeting: The Opportunity

What is Facebook Newsfeed HyperTargeting? Facebook Newsfeed HyperTargeting is a relatively new Facebook feature (officially referred to as “Page Post Targeting Enhanced”) that enables Pages to deliver more relevant messaging to their Facebook fans. In short, Facebook Newsfeed HyperTargeting increases the targeting accuracy of posts by increasing the types of posts segments a community manager […]

Lees meer

Who Are the Fakers on Twitter? [Infographic]

Social Selling University has released a new Infographic about fake Twitter followers. The appearance of social media is sometimes deceiving. This is becoming big news for sites like Facebook and Twitter. This infographic goes through the first fake account on Twitter to how companies, celebrities and Presidential candidates are under the microscope. Here are some amazing […]

Lees meer

Who Are the Fakers on Twitter? [Infographic]

Social Selling University has released a new Infographic about fake Twitter followers. The appearance of social media is sometimes deceiving. This is becoming big news for sites like Facebook and Twitter. This infographic goes through the first fake account on Twitter to how companies, celebrities and Presidential candidates are under the microscope. Here are some amazing […]

Lees meer

Using your Pins as a Source of Inspiration for Branded Content

Take a look at the title of this post. If you think about Pinterest, it’s really a case of seeing the forest for the trees. This social platform is meant to be a place where users share and organize the things that inspire them based on different facets of their lives. Businesses can and should […]

Lees meer

7 Tips to use Facebook for a Beter Customer Experience

Facebook it not just a tool for connecting with old buddies from high school anymore or seeing your friend’s vacation photos. Just like the successes with Twitter, many people in business are having great success using Facebook as a way to connect with clients and potential prospects. Here are some great tips for getting started with creating […]

Lees meer

Want to Use Social Media Successfully For Sales? Then Pay Attention

Many marketers are embracing the new approach of using social media to listen to their customers first—and then forming a strategy. It’s the ability for a brand to go beyond just listening and to deeply understand the behaviors and motivations of its audience that truly drives success and, ultimately, sales. I recently read a great […]

Lees meer

Five Things More Important Than Page Engagement

There’s a large misconception that engagement is the most significant aspect of a Facebook business page. This common message is so far-reaching that most online sources claim that high page engagement will result in increased brand awareness, stronger customer relationships and hopefully, perked profits. While engagement is imperative, it’s not everything. Every marketer and page […]

Lees meer

Five Things More Important Than Page Engagement

There’s a large misconception that engagement is the most significant aspect of a Facebook business page. This common message is so far-reaching that most online sources claim that high page engagement will result in increased brand awareness, stronger customer relationships and hopefully, perked profits. While engagement is imperative, it’s not everything. Every marketer and page […]

Lees meer