Endorsements, LinkedIn’s Answer To Klout, Passes 1B Recommendations And Builds Up A New Data Set

Screen Shot 2013-03-06 at 15.58.31Endorsements, a lightweight way for people on LinkedIn to recommend each other’s skills, has picked up some significant traction in its first five months of life. Today, LinkedIn is announcing that Endorsements has passed the 1 billion milestone — with 58 million members getting recognition on their profiles for different areas of expertise, according to a blog post from Peter Rusev. The marker is a sign that, were LinkedIn so inclined, it could likely give sites likes Klout, which measure influencer status, a run for their money.

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Celebrity Endorsements and Twitter: Do We Buy Things When Celebrities Tell Us To?

With the ever-growing power of social media, more companies are shelling out increasing amounts of cash to advertise on sites like Facebook and Twitter. According to Bloomberg, social-media-ad spending is expected to reach a total of $4.8 billion at the end of 2012 and $9.8 billion by 2016. While there is a shift underway in […]

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