Infographic: Why Users Disengage With Your Email
Too many email marketers fall into a rhythm where they send email based on their corporate schedule or their goals rather than the subscribers’ needs. Providing emails to your audience and ensuring they’re valuable will keep them subscribed, engaged, converting… and will ultimately keep you out of their junk email folder. After visiting your website, making a purchase, or stumbling across your company’s blog, a customer has signed up to receive email from you. For a marketer, this is the … Continue reading →
Facebook today announced a change for how people can find you on its network — a move for more consistency, but also another route to getting people to use more email in Facebook, and secure its place as the center of your web life. Facebook is now rolling out a service where the name you use in your Facebook timeline will be the same as the name on your Facebook email account.