Evolution of a Salesperson Infographic

Even though social media and Internet marketing has become a large part of how we do sales, it is still important to think about how to approach potential clients. This infographic details the present economy, salesperson traits, consumer attitudes, sales strategy, and consumer reactions from the 1800s to present day. DK New Media and Caskey Training worked together to produce The Evolution of a Salesperson infographic to help you think about how sales has changed over time. What do you … Continue reading


Econsultancy Training

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Social Business, the Quiet Revolution

I’m thrilled to be a part of the DK team. Over the last 14 years I’ve worked as a marketing and product marketing consultant, six of those years in Silicon Valley. I’ve been privileged help a variety of companies, such as KPMG, Apple, Siemens, Allied Signal, IBM, Compaq, HP, Peregrine Systems, and Consona CRM. A few short years ago, who could have imagined that the advent of social media would become in many ways the centerpiece of how businesses interact with … Continue reading


Econsultancy Training

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Social Business, the Quiet Revolution

Social media and social technologies are now an integral component of how companies do business.  It has become completely intertwined and integrated in our marketing efforts. Digital marketers can’t talk about content, SEO, website optimization, PR. Customers, whether they realize it or not, now have a completely new role to play within the corporate setting. They play a fundamentally different role in many of the tactics marketers once protected behind a wall of silence. We as marketers can’t afford to think of … Continue reading


Econsultancy Training

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