5 Philosophical Rules for Effective Social Media

I had lunch today with Ryan Beckland, Co-founder of Motivation Science, one of the amazing start-up companies from the 2012 class at Tech Wildcatters, the award-winning technology innovation incubator in my hometown of Dallas, Texas. He wanted me to meet one of the candidates he is considering for the all-important marketing management slot in his […]

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New Year’s Resolutions: 5 Social Media Mistakes To Avoid

If there are any marketers out there who don’t have social media marketing on their 2012 marketing plan, they’re a definite minority. Nearly everyone agrees that it’s among the most cost-effective tools available to us.  But there are five common social media mistakes that can be quite costly – so I’ve added them to my […]

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