Updates over Media, Marketing en Publishing
In the last decade, social media use has grown immensely. People use the social websites to shop, learn, communicate, date…the list is endless. The education sector has not been left behind in this quest as well. Universities, colleges and other academics use social media platforms to advertise their degrees, speak to students and so forth. […]
Lees meerI published an article on exploreB2B about the reasons why the slogan, “content is king“ are true. When I tweeted the article, a discussion with fellow marketer, Marissa Sayno, began. She asked, “If Content is King – who is queen?“ My colleague Erin joined the discussion (@exploreB2B) and following conversation took place. We all came […]
Lees meerWe are excited to announce that we will be having Crystal Grave of Snappening on the Marketing Tech Blog Radio Show this Friday, August 31, at 3 p.m. EST. On the show, we will be talking about ZMOT (Zero Moment of Truth) and its role in the hospitality industry and how event planning and the hospitality industry has drastically changed in the age of Internet Marketing. Crystal Grave, President & CEO of Snappening, is a seasoned marketing and sales professional … Continue reading →
Social Media is about communicating with friends, followers, influencers, leads. It’s about connecting to new people. We all live within the framework of a socially driven atmosphere, whether or not we choose to take part. For business, social media is still fairly new. Many businesses are still figuring out how to get the most (or […]
Lees meerWe are thrilled to announce that we had the opportunity to speak with the lovely Susan Cain, the author of Quiet: The Power of Introverts this past week. Susan provided some very insightful answers into the differences between extroverts and introverts, and how this dynamic is affecting the way we work, communicate, and live. The conversation will be released today, August 24, at 3 p.m. EST. Susan gave a TED talk this March, speaking about some of her personal experiences of … Continue reading →
We are thrilled to announce that we had the opportunity to speak with the lovely Susan Cain, the author of Quiet: The Power of Introverts this past week. Susan provided some very insightful answers into the differences between extroverts and introverts, and how this dynamic is affecting the way we work, communicate, and live. The conversation will be released today, August 24, at 3 p.m. EST. Susan gave a TED talk this March, speaking about some of her personal experiences of … Continue reading →
I have seen this year at the 2012 London Olympics how controversial tweets from athletes have sent them packing. In a business, a status or tweet bashing your boss or sharing confidential company information can have you fired, not to mention serious legal ramifications. The infamous saying “think before you speak” seems to be the classic response. How […]
Lees meerIf businesses are based on relationships, and relationships are based on communication, then businesses are based on communication. Your standard equation If A=B, and B=C, then A=C. There has been a monumental shift in business infrastructure and business communications. The seemingly outdated saying that everything is “global” has now turned into everything is “social.” This shift should […]
Lees meerWith about 1/3 of Earth’s population using the services of the internet, it’s no surprise that online cultural awareness is becoming a significant issue. As over 2 billion users surf the net, individuals from different cultures are coming together at a growing rate, and online communities are as diverse as ever. In a recent blog […]
Lees meerWhen I founded an Internet platform startup, I had to become more active in social media networks than I had ever been before. As I did not grow up with Facebook or Twitter, I had to get used to some behavior that still does not really fit into my picture of how things should work. […]
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