With $1.5M In Fresh Funding, Social Calendar App UpTo Now Lets Any Group Create & Publish Its Own Event Stream
Founded in 2011, Detroit-based startup UpTo set out on an important mission: Turn your daily calendar into a social network. Sure, social calender-ing may not reach out and grab you, but, when the startup launched its iPhone app last March, it seemed worthy of another chance. Event-sharing apps are hardly new (see Facebook, Eventbrite, etc. etc.), but UpTo is taking an approach that many can empathize with when it comes to the social experience around events.
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