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De groothandel voor bouwmaterialen Bouwmaat opent met een dochter van PostNL een webwinkel.
Lees meerUpdates over Media, Marketing en Publishing
De groothandel voor bouwmaterialen Bouwmaat opent met een dochter van PostNL een webwinkel.
Lees meerAccording to Satmetrix, a whopping 62 percent of businesses ignore their customers social media activities in the B2B market. That’s stunning considering that many businesses are flocking to Facebook, LinkedIn, Twitter, and Google +. While some businesses will benefit from using social media, others should be ignoring it. Still, don’t just join the majority on […]
Lees meerOutsourcing community management is a cost-effective way for companies to run successful social media programs even if they don’t have the internal social media resources to support such activities on their own. Sometimes a company’s marketing department is in the midst of developing internal resources and engages with a third-party community manager to provide strategic […]
Lees meerThis is an interesting infographic from Unbounce and Bop Design that points to the strengths and weaknesses of LinkedIn and Facebook for Business to Business (B2B) marketing. My two cents on this is that the platform doesn’t matter nearly as much as your strategy and talent to engage. The message this infographic brings is that you shouldn’t rule out Facebook for your B2B efforts… but I would leave the real results to what you find out with your brand! For … Continue reading →
Lees meerGroothandel Deli XL opent een webshop waardoor horeca, organisatoren van events en andere grote instanties online boodschappen kunnen gaan doen.
Lees meerPinterest isn’t only for cupcake decoration and interior design anymore. Nowadays, people are starving for information that they can process quickly, easily and where possible, visually. These people include your organization’s prospective influencers, decision makers, and champions. Here are ten ideas for boards that B2B Marketers can leverage to not only engage customers and prospects, but […]
Lees meerContentmarketing, community-management en -strategie, het is allemaal al decennia lang core business voor uitgevers, maar nu steeds vaker activiteit van adverteerders zelf.
Onlangs was ik bij “B2B Goes Social”, en hoopte dit avondvullend seminar …
Lees meerEen verschuiving van de focus naar online lead generatie leverde groothandel Deli XL een toename van aanmeldingen op van ruim een factor honderd. Volgende maand opent het bedrijf zijn eerste webwinkel.
Lees meerBusiness blogging is tough because at the end of the day, you need results. Anyone can throw up some generic content and say they’re “blogging“. But creating a community and a platform that drives leads and sales is another thing. There’s a lot of nuance that separates the professionals from the newbies. Here are 3 […]
Lees meerWe are happy to announce that we will be having Jon Gatrell of Pragmatic Marketing on the Marketing Tech Blog Radio Show this Friday, April 6, at 3 p.m. EST. On our show, we will be talking about what’s happening in marketing organizations in tech companies, how tech is changing marketing for B2B tech folks, and how organizations and individuals address these changes. Jon Gatrell brings more than a decade of experience in product management, marketing, sales and corporate development … Continue reading →
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