8 Ways that are Guaranteed to Destroy Your SEO

There are tons of SEO strategies that are encircling the Internet. All sorts of people, even business like telemarketing companies, use such strategies to promote their brand name. Most strategies are mainly focused for optimizing on Google (which is pretty much obvious since it IS the most used out of all the search engines). Heck, […]

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Social CRM: How Can It Make Money?

Once the consumer world shifted primarily online, the business world followed. The move to relating to the customer who absorbs and shares products and information in 140 characters or less culminated with the rise of social customer relationship management (CRM). The market for social CRM, and the applications it has produced to track customer habits, […]

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9 Top Twitter Tips That You Should Be Using

Twitter has a whopping PR 10. Which means that there are more than tens of millions of visitors that sign in, post a tweet (that is 140 characters or less), post a picture or video, share a link, or just plain say Hi to their followers. It’s so easy and can be accessed conveniently onto […]

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“Midsummer Classics,” Social Media Home Runs, and B2B Inbound Marketing

Baseball is without a doubt the most talked-about sport in both my house and my office this time of year.  There’s just something about summer and baseball.  Indeed, baseball will definitely be a hot topic this week as the “Midsummer Classic,” better known as the All-Star Game, goes into full swing on July 10th, 2012. […]

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5 Easy Steps to Measure Social Media Campaigns

If you’re using social media for your business, you should be measuring it. But don’t measure just for the sake of having metrics. Instead, measure your social activities so that you can learn what’s successful, what isn’t and how you can improve. Social media is generally measured in two ways: ongoing analytics and campaign-focused metrics. […]

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Top Attributes of Highly Successful Viral Videos

If you go to the ever popular video streaming site Youtube.com, you will get to see tons and tons of interesting videos posted by people like you and me. However, what’s the difference between you posting a video on Youtube and other, more famous people? One word – views. The more views you have on your […]

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Want to Use Social Media Successfully For Sales? Then Pay Attention

Many marketers are embracing the new approach of using social media to listen to their customers first—and then forming a strategy. It’s the ability for a brand to go beyond just listening and to deeply understand the behaviors and motivations of its audience that truly drives success and, ultimately, sales. I recently read a great […]

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How to Get Started With Social Media Marketing

Ever wondered why some organizations get noticed more than others? It’s because they incorporate social media marketing. First of all, what is social media marketing? Wikipedia has this to say about social media marketing: “Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on […]

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