Categorie: #awarenesstips

3 Shocking Social Media Stats That Will Amp Up Your Marketing

@awarenessinc, #awarenesstips, 6 Mind-Blowing Social Media Stats Whitepaper, EdgeRank, Foiled Cupcakes, Mike Lewis, Nielsen, Social Media, social media audit, social media stats

We recently uncovered some seriously shocking social media statistics – take this one for instance – it’s said that more than 600 million people who own a mobile phone don’t own a toothbrush. Crazy, right? Beyond ‘shock-value,’ these stats lead to targeted, insightful lessons that marketers can apply to their own business strategy. At their […]

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Introduction to Social Marketing Automation [Infographic]

@bostonmike, #awarenesstips, brand ambassadors, Influencers, infographic, Infographics, marketing strategy, Mike Lewis, social marketing automation, social prospecting

In our newest infographic, we define Social Marketing Automation and provide various use cases for marketers to explore. Marketers can use Social Marketing Automation to identify brand advocates, customers who are ripe for an upsell, and prospective customers. Learn more about Social Marketing Automation in our new white paper Social Prospecting & Scoring: A Disruptive […]

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Top Social Marketing Lessons from Leaders in Sports, Retail, and Services (Infographic)

#awarenesstips, American Express, Awareness Inc., Converse, ESPN, Farmers Insurance, infographic, Marketing Best Practices, Mike Lewis, social marketing strategies, Social Media, whitepaper, Whole Foods

In our latest marketing white paper, Social Success Stories: Marketing Lessons from Industry Leaders, we analyzed the top social brands in retail, services and sports to identify and share their best-in-class strategies for success. We reviewed their social presence and analyzed the content strategies used by social marketing leaders such as Converse, Whole Foods, NBA, […]

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Social Scorecard Wrap-Up: Key Takeaways for Social Success

#awarenesstips, #LifeforNow, #treatitforward, Awareness Inc., DC Comics, Mike Lewis, Monster Energy, Social Media, social media advice, social media best practices, Social Scorecard

Over the course of the last three months, Awareness has monitored socially engaged companies in top industries to gauge week-over-week social media performance. We shared a series of report cards that defined who won the weekly social media battle. What we have learned through the last 12 weeks of analysis is that social success isn’t […]

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From Social Media Metrics Dummy To Genius: 5 Tips From Leslie Poston

#awarenesstips, analytics, Awareness Inc., Bit.ly, buffer, Edgerank Checker, From Dummy to Genius: Tips for Social Media Metrics, Klout, Leslie Poston, Mike Lewis, peer index, PinReach, Regular Expression Checker, Ripples, SEO for Chrome, Social Media, social media analytics, social media metrics, Social Media Metrics for Dummies, W3Patrol

You’ve probably been in this situation before – at the beginning of a big social marketing campaign push, jacked up on adrenaline with the thought of growing your business tenfold. It’s easy to get caught up in the excitement of a new campaign and downplay one of its most integral components – how to measure […]

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Five Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter and YouTube

#awarenesstips, 8th Continent Soymilk, Awareness Inc., content is king, Content Marketing, Jason Kayak, Klout, Kred by peoplebroswr, lead generation, marketing analytics, marketing strategy, mBlast, McKinsey Quarterly, Mike Lewis, PeekYou, peerindex, robert cialdini, Social Media, social reach, Theory of Reciprocity, Traackr

There is no doubt that the social media landscape is dominated by the Big 3 platforms – Facebook, Twitter, and YouTube. Facebook alone boasts over 800 million users, 50 percent of whom log in daily. Over 250 million tweets are posted each day on Twitter, and YouTube is now touted as the second largest search […]

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5 Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter and YouTube (Infographic)

@bostonmike, #awarenesstips, Awareness Inc., facebook, influencer strategies, lead generation, Social Media, social media analytics, social media engagement, social media's big 3, social reach, Twitter, youtube

Our latest whitepaper, 5 Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter and YouTube, serves as a best practice guide for marketers. We examine each platform and share five strategies marketers can apply to guarantee success for increasing brand awareness, fostering brand advocacy and generating leads and sales. Use this infographic as a […]

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Getting Your Daily Dose of (Social) Inspiration with Beliefnet

#awarenesstips, Awareness, Beliefnet, Content Marketing, daily inspiration, Inc.", Jana Gordon, Online Communities, social marketing tips, social media communities, spirituality websites

Even the most motivated among us can use some extra inspiration. This is where Beliefnet comes in. One of our most inspiring customers, Beliefnet is the largest multi-faith inspiration and spirituality website, offering community, services and information on a wide variety of topics including inspiration, health, entertainment, love and family, and holistic living. We recently […]

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Return on Influence: Harnessing The Power of Social Influencers with Mark Schaefer

#awarenesstips, Calvin Lee, Chevy volt marketing campaign, ford fiesta marketing campaign, grow blog, influencer marketing campaigns, Klout, Mark Schafer, peerindex, PeerPerks, social influencer tips, Social Media, social media influencers, social proof, virgin airlines marketing campaigns

With social media influencing 90 percent of all purchases, it’s a potential gold-mine for marketers. But how can marketers harness the social influence of others to increase brand advocacy, generate cost effective impressions and increase audience reach? One effective tactic is to create campaigns that will appeal to their target audiences led by those they […]

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