Does Animation in Emails Really Work?

You have 30 seconds to capture your readers’ attention once they click on your email. This is definitely a small window. If you’re like me, then you might think that animation is a bit risky to use with email marketing, but you want to attract your recipients’ attention. So, what do you do? However, after going through our email marketing sponsor’s trend alert, this could be a wonderful tool for email marketers if incorporated effectively. Not only is animation a great way … Continue reading

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