Does Facebook Subscribe Help or Hurt Your C-Level Branding?

Facebook Subscribe for startup C-level executives: good idea or bad idea? Why? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start […]

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How To Avoid Twitter Spam

Yes, Twitter has a spam problem. But you can do something about it. In Why I Joined App.net, I explained that a main reason was Twitter spam, which is any unsolicited contact whether by direct message, through your tweet stream, or mentions. Let’s see what you can do today to ward off these unfortunately well-known […]

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Why I Joined App.net

Oy vey, another social network. But one worth investing in, for now. What is App.net? CEO Dalton Caldwell explains it best: In a nutshell, App.net is a new social network that looks like Twitter and that works like Twitter, but that also addresses Twitter’s main problems and tries to solve them. What are those main […]

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Are You a 2.0 Egotist?

One of the harshest (and in my view, mostly unfair) criticisms hurled at personal branding is that – when taken to its fullest expression – it encourages and promotes self-centeredness, self-aggrandizement, narcissism and plain outright selfishness. Although anyone familiar with the brief yet intense history of personal branding models and philosophies in the XXI century […]

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