Updates over Media, Marketing en Publishing
Social Media Strategy: Twitter Optimization What if we were to tell you there’s a free method of connecting with over 500 million internet users, 140 million of whom live in the United States? With no cost other than your time, you can define your brand, gain customers, scope out your competitions’ leads and even perform […]
Lees meerCan I Localize My Social Media Strategy? One of our readers here at IMA recently posed a great question in the blog comments: how do I localize my social media presence? Is it possible to focus my brand’s social media stalking and interactions on a specific, targeted area? It’s a fantastic question that has a […]
Lees meerThe Social Media Big Picture Back in 2006 when Facebook was a tiny community of procrastinating college students, Bill Gates famously stated “Content is King.” Over the past 6 years, social media has exploded. There are now over 230 million Tweets published daily. How does a small business get noticed, gain a loyal following and […]
Lees meerIntro to Social Media for Baby Boomers Social media and baby boomers. You would think that those two phrases would go hand in hand. Every generation has core values, and baby boomers are known for being hard working, motivated, independent, goal-oriented and competitive. So why wouldn’t they embrace Social Media? It’s a great way to […]
Lees meerIs Your Inbound Marketing Strategy Even Working? The latest research is shocking: over half of social media marketers don’t measure their success. Of the 47 percent who are tracking inbound marketing analytics, they’re not always looking at the right thing. Around 45 of social media managers focus on fans and followers, which offers little insight […]
Lees meerMastering Twitter for Business So, you’re feeling ready for a little more advanced inbound marketing strategy? You’ve mastered how to use hashtags on twitter and created a few lists of followers? Maybe you’re even hijacking your competitor’s twitter lists for a surge of fresh leads. Regardless, we’ve compiled a few interesting Twitter tips for intermediate […]
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