Updates over Media, Marketing en Publishing
The best way to find out about a company is to talk to former employees. You can do a search for a company name on LinkedIn (select Companies in the drop-down menu next to the search box, or click the Advanced button). Then you can look at people’s profiles and pick the ones who used […]
Lees meerFacebook pages are extremely important when creating your personal brand and telling your story. Why? They can reach millions of people in the blink of an eye! The main purpose of using Facebook is to create a community element around your brand. When you have the ability to create the community element, you will experience […]
Lees meerThere are as many reasons to blog as there are blogs. People have their own reasons to start one, but they can usually be boiled down to a few major categories. See if one of these categories fits why you want to start a blog. 1. You want to establish your expertise—You could start a […]
Lees meerIf you find yourself cringing at the word “audit,” you are hardly alone. Audits appeal to just about no one. They dig into the silky smooth surface and uproot the dirty facts. Meanwhile, your to-do list multiplies right before your eyes. An SEO Audit is a fairly new concept – but as you can probably […]
Lees meerSelf-promotion is just what it sounds like: promoting yourself, your events, your accomplishments, your victories, and even your defeats, problems, and lessons you have learned. You do it so you can increase your visibility to and awareness by others, increase traffic to your website, increase sales, and get more speaking opportunities, exhibitions, and gigs—more of […]
Lees meerSocial media has become one of the most popular platforms for business as well as for socializing. If you are part of the management team of your company, employees and supervisors have probably approached you about whether or not social media can be used on workplace computers. While you obviously want to have a happy […]
Lees meerAs many of you know, ExactTarget just released a new report (Retail Touchpoints Exposed) that deals with the many consumer touchpoints of a brand from email, mobile, social, and even in-store marketing. I wanted to give you a better idea of the findings of the report by displaying the many infographics contained within the physical […]
Lees meerWhen it comes to advertising on Facebook, businesses have found that the environment is very friendly. Although it is constantly changing from one month to the next, the changes end up benefiting everyone. Take Sponsored Stories for a quick example of a Facebook advertising method. These ads are a great way for a business to […]
Lees meerA major new trend in our social media-driven marketing landscape is the rise of the “taste graph.” A taste graph is a web tool by which marketers can connect with consumers and connect consumers to each other via their interests and tastes. It is being hailed as the once and future engine for social commerce, […]
Lees meerA major new trend in our social media-driven marketing landscape is the rise of the “taste graph.” A taste graph is a web tool by which marketers can connect with consumers and connect consumers to each other via their interests and tastes. It is being hailed as the once and future engine for social commerce, […]
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