Updates over Media, Marketing en Publishing
Social media participation: The need for a new fan engagement framework Brands today understand that they must participate in social media channels both to leverage those communities and to avoid a negative backlash from consumers who expect their favorite brands to have an active social presence. McKinsey Global Institute predicts that social media could potentially […]
Lees meerOne of the biggest questions I get from businesses is how they should use social media for their specific business, and what they should post on their social media accounts. There are a lot of answers to that question and endless opportunities to be creative and reach your customers. After all, you essentially own the […]
Lees meerSocial Media Strategy: Twitter Optimization What if we were to tell you there’s a free method of connecting with over 500 million internet users, 140 million of whom live in the United States? With no cost other than your time, you can define your brand, gain customers, scope out your competitions’ leads and even perform […]
Lees meerSocial media is like dating in the 60s; it takes time and effort. You’ve got to really listen to and care about what the other person says, does and wants. Otherwise it’s like online dating in the 21st century; it’s all about numbers and the most popular and prettiest person wins. But are you truly […]
Lees meerSocial media is like dating in the 60s; it takes time and effort. You’ve got to really listen to and care about what the other person says, does and wants. Otherwise it’s like online dating in the 21st century; it’s all about numbers and the most popular and prettiest person wins. But are you truly […]
Lees meerEveryone Now is a Social Media Expert! Photo Credits: ToonDoo.com Social media has changed the way we market our brands in 2 basic ways. First, the brand is no longer under the control of the marketing manager nor anyone else in the company, it now under the control of the CUSTOMER. Customer is Controlling Your […]
Lees meerSocial media is one of the biggest and best tools out there when it comes to prospecting and generating new leads for your business, but so many companies waste their time using the likes of Facebook, Twitter and LinkedIn because they simply don’t use social media networks in the right way. So How Do You […]
Lees meerThe social media platform Twitter continues to gain an outstanding amount of traction in the healthcare community. As new adopters sign up for the service, new voices are added to the conversations that takes place in the Twittosphere. As the Healthcare community grows on Twitter, so do new and exciting tools to help enhance the […]
Lees meerRecently I wrote an article on Sensible Internet’s blog on how to embed twitter timelines. I think this widget has a lot to offer for businesses and bloggers everywhere, and thought I would write a quick article detailing some of the benefits the Timeline has to offer. But before I go into that I just wanted […]
Lees meerRecently I wrote an article on Sensible Internet’s blog on how to embed twitter timelines. I think this widget has a lot to offer for businesses and bloggers everywhere, and thought I would write a quick article detailing some of the benefits the Timeline has to offer. But before I go into that I just wanted […]
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