Google topman: ‘mobiele consumenten’ worden gezien als tweederangs burgers

Over enkele jaren doen bijna alle consumenten online aankopen via hun smartphone. E-commerce wordt mobile commerce. Merken en bedrijven die hun website en mediastrategie daar niet op aanpassen missen de boot, voorspelt Product Director Luke Wroblewski van Google. Wroblewski is expert op het gebied van mobile design en auteur van diverse populaire webdesign boeken. Bij […]

The post Google topman: ‘mobiele consumenten’ worden gezien als tweederangs burgers appeared first on frank | Marketing trends en nieuws.

Lees meer

Rovio’s FB App, Angry Birds Friends, Flies Out Of Beta With Tournament Mode, New Levels & More

Screen shot 2012-05-23 at 7.57.29 AMWell, well, well. As if you couldn’t get your fix of sling-shotting irascible fowl on every other mobile and social platform known to man, Rovio announced this morning that Angry Birds for Facebook (officially known as Angry Birds Friends) has finally done flown the coop and left the warm nest of its beta. Avian double-speak aside, what does that mean exactly?

It means that, having gone through the requisite user testing, tweaking, and multi-billion-dollar IPO-ing, Rovio’s Facebook app is ready for public consumption, with a couple of new features in tow. Angry Birds Friends now boasts tournament mode, new weekly levels, a handful of new ways to earn power-ups, and, of course, tons of social integration.

Lees meer