Checklist For Your Social Spring Cleaning

Spring has officially arrived, and it’s not just a time to reorganize your office, garage or closet. This year, expand your spring cleaning ritual to your social media marketing as well. Here’s a strategic checklist to freshen up your online presence, strengthen your brand, and really enjoy the fruits of your marketing labor. TWITTER CHECKLIST […]

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Social Shift: How Your Brand Should Prepare for Timeline

Facebook is notorious for making changes to their layout without as much as a heads up for users. The major switch from the infamous “Wall,” to “Timeline.” is no exception. Whether you love it or hate it for your personal page, Facebook has now opened up a the Timeline layout for brands as of yesterday, […]

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Along Came Social: 4 Ways To Integrate Social Media Into Your Marketing

With Valentine’s Day recently behind us, we thought it only appropriate to talk about your social media’s relationship with your existing marketing. Being honest with yourself, how would you rate the current health of your cross-promotion? Average? Lacking? Drab? Boring? Here are a few simple ways to liven up your social media marketing integration for […]

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Reality Check: 5 Things You Should Expect from Your Social Media

Questions that make us cringe: “I posted a promo code on Facebook and nothing happened, why?” or, “I don’t get how Twitter will make my business grow and produce higher revenue?” These are valid marketing questions, but in order to generate success in the realm of social media marketing- we need to start asking different […]

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4 Ways to Optimize Your Facebook Page- ‘Social Media on a Budget’ Tips for Small Business

Is your Facebook fan page supercharged and utilizing its full marketing super powers? Maybe you’ve gotten so bombarded with “social media best practices,” you’ve taken a break from your Facebook efforts altogether. We don’t blame you, (although we don’t encourage that anti “social” media behavior), but your business can’t afford not to use this flourishing […]

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Using Social Media To Connect With Customers – ‘Social Media on a Budget’ Tips for Small Business

A Facebook page is a great and necessary tool for a business owner on a budget; it’s completely free, gives your business a presence and a platform and allows you to interact with your customers / potential customers. Fun fact: Compared to other social media venues, Facebook users interact with brands a staggering 34% more […]

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Get With The Social Media Game Plan – ‘Social Media On A Budget’ Tips For Small Business

So you’ve created a business plan! Congrats on your new venture! Social media should be given the same amount of strategic critique and careful planning. Here is some free business consulting for your social media best practices. 1.  Streamline Your Social Media Each social media platform should compliment and streamline one another; your Facebook fan […]

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